By Sig VanDamme, Chief Customer Officer, NimbleUser
Business Intelligence and Machine Learning are just a few of the IT Challenges associations face in their race for relevance. Being in IT today requires the ability to quickly respond to market conditions, board requests, member needs and more. You need to be a superhero.
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For your association to adapt and innovate requires that you have a platform strategy that allows for the rapid adoption from a diverse range of partners and solution providers. This is your technology ecosystem.
The days of the AMS doing everything from Content Management (CMS) to Learning Management (LMS) are long gone. ASAE CIO Reggie Henry notes that associations today need to think in terms of ‘Best of Need’ and the AMS needs to support easy integration to those systems.
What is important to know is how the platform your Association Management Software (AMS) uses enables an ecosystem.
It has an App Store with thousands of apps to enable your association to extend and integrate quickly and without code. A great example of this is the Salesforce AppExchange which features over 3,000 apps that have been downloaded millions of times.
It has a world-class API. The API should be versioned so that other elements of the ecosystem (LMS, CMS, etc) can be upgraded without requiring changes to the AMS and vice versa. Again, Salesforce has a great API.
It has an point and click integration framework. Think of this as a “Platform on a Platform” that empowers associations to enable integrations without code. The Nimble AMS Integration Framework is a great example of this type of empowering framework.
It leverages the network effect, a phenomenon whereby a good or service becomes more valuable when more people use it. A good example of this is the Salesforce AppExchange; developers build apps on the platform because there are so many customers (Over 160,000) using it. Conversely, organizations choose Salesforce because of the number of apps. The platform creates a virtuous cycle for Associations, partners, 3rd party apps and consultants.
Free Webinar: Innovation Rules! Fostering Innovation at Your Association
Date: Thursday, September 8th, 12:30 PM – 1:00 PM EST
Innovation plays a critical role in your association’s Race for Relevance-from AMS selection to your organizational culture. Innovation must be prioritized, sought out and nurtured at every level of the association. Culture cannot be created but it can be fostered. In this 30-minute webinar you will learn:
Presented by:
Teri Carden, Founder of ReviewMyAMS.com
Sig VanDamme, Chief Customer Officer, NimbleUser
Dan Stark – former Association Executive Director and Director of Product Strategy at NimbleUser
