Are Your Members at Risk from Artificial Intelligence?

Are Your Members at Risk from Artificial Intelligence?     Guest post by Helen Anne Richards, CAE Shelly Alcorn’s warning at AMS Fest in November was pretty clear – if you aren’t paying attention to how machine learning and artificial...

Could You Honor a Member’s Right to be Forgotten?

Could You Honor a Member’s Right to be Forgotten?     Guest post by Helen Anne Richards, CAE Here are three easy questions about your data security. I know. It’s not the sexiest thing in the world, but it’s really important. If a member...

Developing User Personas to Enhance your Content Marketing

  Guest Post by Erin Reeve & Michael Sortwell, Euclid Technology In order to be seen and heard in today’s noisy digital environment, associations must produce helpful, valuable content that speaks directly to their target audience. Building insightful user...

Make Toronto Count: Your AMS Cheat Sheet

  Are you attending the ASAE Annual Meeting in Toronto? If so, your inbox is probably blowing up with emails from all the Expo Hall exhibitors. Am I right? If you’re in search of a new Association Management Software (AMS) or just curious about the latest...